Instagram advertising, digital marketing, top 10 companies, Electro4u

10 Companies Winning at Instagram Advertising

1. AirBnB

AirBnB has consistently crafted ads for Instagram that feature stunning visuals that instantly draw the viewer in. Their portfolio of Instagram Ads have become a gold standard for successful campaigns.

2. Amazon

Amazon continues to innovate on Instagram by experimenting with various ways to portray their message. Whether it’s creating shoppable posts, engaging in story-telling, or drawing attention through captivating copy and visuals, they know exactly how to draw in potential customers.

3. Glossier

Glossier found success on Instagram by leveraging user-generated content in its advertisements. Not only is this cost effective, it also enables them to interact with their target audience and make them feel special, resulting in a deeper connection with the brand.

4. Sweetgreen

Sweetgreen has mastered the art of creating valuable content. They use Instagram stories to showcase real customer stories, employee experiences, and fun challenges. Such strategies help them create an emotional bond with their customers.

5. Casper

Casper’s Instagram Ads are always focused on giving the user a visual experience. From dreamy images to geofilters and GIFs, they craft creative and engaging ads that easily connect with viewers and leaves them feeling intrigued.

6. Nike

Nike stands out on Instagram by telling stories of athletes, both professional and amateur. They use powerful visuals, inspiring copy, and strategic hashtag usage to create content that resonates with their followers.

7. Sephora

Sephora crafts captivating Instagram Ads focused on creating a feeling of aspiration and beauty. They often feature models and influencers to engage with their target audience, while reminding users of their expansive product offering.

8. Buzzfeed Tasty

The popular food brand has built an impressive presence on Instagram by using short-form videos to showcase recipes. This content inspires craving and encourages people to act on their impulse which is why it’s one of the most effective advertising strategies.

9. Starbucks

Starbucks’ Instagram Ads are often designed to invoke emotion in their viewers. Whether they’re celebrating a holiday or featuring special offers, they’re all crafted with an intention to bring people together over coffee.

10. Adidas

Adidas continues to produce eye-catching ads that feature their products and promote their campaigns. They often include sleek visuals, edgy videos, and unique content such as AR filters in their ads, making them stand out from the competition.