If a person adds a product to a shopping basket but then leaves the website |electro4u

17 Dec 2021 Balmiki Mandal 0 Digital Marketing

  1. Retargeting with a display ad encouraging newsletter sign-up
  2. Redesigning your website
  3. Creating a Facebook page for your business
  4. Retargeting with a display ad that has a discount coupon

ANS->4. Retargeting with a display ad that has a discount coupon


Retargeting with a display ad that has a discount coupon for abandoned shopping carts

Abandoned shopping carts are a major pain point for e-commerce businesses. According to a recent study, the average shopping cart abandonment rate is 69.57%. That means that for every 100 visitors to your website, only about 30 will actually complete a purchase.

One way to combat abandoned shopping carts is to use retargeting. Retargeting is a type of online advertising that allows you to show ads to people who have already visited your website. This can be a very effective way to remind people about your products and services, and to encourage them to come back to your website and complete their purchase.

One of the best ways to use retargeting for abandoned shopping carts is to offer a discount coupon. This is a great way to give people an incentive to come back to your website and complete their purchase.

Few tips for creating effective retargeting ads for abandoned shopping carts:

  • Use a clear and concise headline. Your headline should clearly state what you are offering, which in this case is a discount coupon for abandoned shopping carts.
  • Use a compelling image. Your image should be relevant to the product or service that the person abandoned in their shopping cart.
  • Use a strong call to action. Tell the person what you want them to do, such as "Click here to redeem your discount coupon."
  • Personalize your ad. If possible, personalize your ad by including the person's name or the product that they abandoned in their shopping cart.

Example of a retargeting ad for abandoned shopping carts:

  • Headline: Get 10% off your abandoned shopping cart!
  • Image: A picture of the product that the person abandoned in their shopping cart.
  • Body: You left some items in your shopping cart. Click here to redeem your 10% discount coupon and complete your purchase.
  • Call to action: Click here to redeem your coupon!

By following these tips, you can create effective retargeting ads that will help you to reduce abandoned shopping carts and increase sales.

BY: Balmiki Mandal

Related Blogs

Post Comments.

Login to Post a Comment

No comments yet, Be the first to comment.