Instagram is making a change to its ranking algorithm to favor original content. This means that posts that are created and published by the user who is sharing them will be more visible in the feed than reposted content.

The change is part of a larger effort by Instagram to reward creators and give them credit for their work. The company has said that it wants to make sure that Instagram is a place where people can express themselves and connect with others over what they find.

The new ranking algorithm will take into account a number of factors, including the originality of the content, how interested people are in the content, and how engaged people are with the content.

Here are some tips for creating original content for Instagram:

• Be yourself and let your personality shine through.
• Share your own unique perspective on the world.
• Tell stories that are relevant to your audience.
• Experiment with different types of content, such as photos, videos, Reels, and Stories.
• Use high-quality visuals and audio.
• Write engaging captions.
• Ask questions and encourage people to interact with your posts.

By following these tips, you can create original content that will be more visible in the Instagram feed and help you reach a wider audience.