When making video content for your display ads, what is most important to ensure? |electro4u

1. Videos are entertaining, long and include a CTA
2. Videos are relevant, short, and include a CTA
3. Videos are relevant, long, and include a URL
4. Videos are short, informative and include a phone number

ANS->2. Videos are relevant, short, and include a CTA

When making video content for your display ads, the most important thing to ensure is that it is attention-grabbing, relevant to your audience, and has a clear call to action.

Attention-grabbing means that your video should stand out from the other content on the page and capture the viewer's attention. You can do this by using bright colors, eye-catching visuals, and interesting sound effects.

Relevance means that your video should be relevant to the interests of the people who are seeing it. You can target your ads to specific demographics or interests, and you can create videos that are tailored to those audiences.

A clear call to action means that you should tell the viewer what you want them to do after watching your video. Do you want them to visit your website? Sign up for your newsletter? Buy your product? Make sure your call to action is clear and concise.

Some additional tips for creating effective video content for display ads:

• Keep it short and sweet. Most people have short attention spans, so your video should be no longer than 30 seconds.
• Use high-quality video and audio. Your video should be well-produced and professional-looking.
• Many people watch videos on their phones without the sound on, so it's important to include subtitles.
• Optimize for mobile. More and more people are watching videos on their phones, so make sure your video looks good and plays well on mobile devices.

Some examples of effective video content for display ads:

• A video that showcases your product in action
• A video that tells a story about your brand
• A video that offers a special discount or promotion
• A video that educates viewers about a topic related to your product or service
• A video that showcases customer testimonials

By following these tips, you can create video content for your display ads that is effective and engaging.